Media Communication Arts
We will install and integrate the existing digital radio, television, sound recording, journalism and new media facilities and equipment in the Digital Arts Building with new equipment purchased under the FF&E budget. We will evaluate the installation and operation of new, upgraded and integrated systems and remedy any problems which are detected. We will supplement systems with any missing or damaged equipment subsequent to the move and installation. There will be a period of uncertainty as to the requirements for additional equipment to interface with new facilities. We will work with the integrators and the installers to assure proper operation of systems. We will receive faculty and staff training on the operational procedures for new facilities and equipment and we will develop new procedures where necessary. We will endeavor to maintain equipment and facilities which provide the proper training and instruction to students which will allow them to enter the professional workplace or an upper division University program with basic knowledge and skills required for continued success in media communications production activities and a suitable portfolio. We will continue to deliver instruction in fundamental principles, procedures, and processes leading to direct entry in professional careers for digital media production or transfer to any university studies program in digital media for audio, radio, video and journalism.
Media Communications currently budgets, operates and plans according to the Grossmont Educational Master Plan-1997 to 2015. The Media Communications Department seeks to integrate new digital equipment and facilities with viable existing systems and equipment where possible, and acquire new technology to service majors in communications for the digital future. We will work with a professional design and integration consultant to establish facilities and equipment suitable for standardized new media formats to carry the department into the future. We will coordinate and integrate equipment and facilities with new technologies of the professional media world which is undergoing rapid and extensive change due to the emergence of digital technology. We will continue to provide courses relevant to our professional audio, video and new media students, as well as courses for non-major students satisfying General Education requirements or exploring entry level media courses.
The Audio Program within Media communications is one of four tracks that students may pursue. The Audio Arts Track currently makes use of one recording studio referred to as the "Main Studio" and 20 lab stations, all of which are computer based digital audio workstations. Audio has planned and designed a new recording facility for the Digital Arts building which upgrades production and lab facilities to professional digital standards.
Broadcast Radio Operations is also taught as an audio emphasis track, with students operating the campus internet radio station- KGFN. Radio will occupy a new facility in the Digital Arts building on the second floor.
The Video Program is comprised of television studio production, film-style field production, and post-production training. Video will occupy a new digital studio and install both old and new editing facilities in the Digital Arts building. Video will maintain an edit facility in the old building until installation and training on the new equipment is completed in approximately one year. Video operations will select and upgrade equipment to new digital standards suitable for students to move to higher education or the job market with relevant skills and knowledge of new digital formats and processes.
Journalism has instituted cross-media training and digital applications to stay abreast with similar changes in the professional journalism field. Journalism students currently publish the Summit Newspaper in print form. The Summit will begin publication on the internet and anticipate other broadcast and digital media forms which reflect the current professional journalism business. All of these areas are taught on two levels: 1st year basic principles and 2nd year professional practices and production processes.
General Education courses include:1) two survey courses in multiple media history and multi-media production;2) several sections in media literacy;3)creative writing for production and:4) media interpretation and aesthetic appreciation.
The Media Communications Department continues to pursue ways to work with other divisions, departments and programs to explore unique ways of using mass communications media across diverse areas to strengthen student skills and abilities.
There are immediate rewards for our graduates in securing jobs or internships after instruction and practice in the Media Communications program at Grossmont College. Professional careers will continue to exist in journalism, audio, radio and TV operations of broadcast, web-casting, digital production and post-production facilities. Associate Arts degrees allow graduates to secure entry-level positions in the professional industries of media production, radio on-air operations, post-production or digital distribution of various media formats. There are abundant transfer opportunities to University studies for Media COM majors since a majority of Universities have a corresponding Media production program and we continue to strengthen the alignment of our courses with other Broadcast and Communications departments at major universities in our region and our state. We will continue to serve foreign students with training and education suitable to elevate their skills to a valuable level for return to their home countries and gainful employment in the media industry.
Action to Meet Objective
We will provide necessary and appropriate faculty, equipment, facilities and software for instruction in professional media operations. We will acquire training and instruction in the proper operation of new equipment. We will have instruction in the design and configuration of new systems. We will develop new processes and procedures for instruction on new systems equipment and facilities. We will evaluate the installation and operation of equipment and facilities and recommend corrective action for any deficiencies which come to our attention. We will determine any additional equipment required for proper operation of new systems and recommend their immediate purchase. We will evaluate our systems against professional industry standards and against other college and university systems to ensure that Grossmont is moving in the proper direction for instructing our students.
Year 1 (2007-2008)
To upgrade existing equipment in line with digital media industry standards.
Television Production - Television production seeks to replace the remaining analog production technology with digital-ready hybrid (analog/digital) equipment for the studio system. This cycle is geared towards integrating new technologies such as digital monitors and recorders and upgrading test and maintenance equipment to meet current industry standards. The field production labs will maintain and upgrade digital technology acquired during the last cycle. Field production faculty will acquire and test new High Definition camera equipment to define our direction for the future. Studio cameras will be upgraded to digital 16 by 9 aspect ratio with tri-axial cables and connectors passing Serial Digital Interface signals. Video faculty will evaluate, test and get instruction on new production and post-production equipment, while training in the new facilities. The TV station seeks to identify and replace damaged or equipment incompatible with the new camera systems.
Audio Recording and Post-Production labs – The audio recording program will integrate new equipment and computer operations software for digital recording operations and digital post-production. The audio recording program seeks to identify and replace damaged or incompatible equipment during this process.
Radio Production and KGFN – The radio program will integrate new equipment and computer operations software for internet streaming of the on-air signal. The station seeks to identify and replace damaged or incompatible equipment.
Journalism and Summit Newspaper - The computers and technology purchased for digital arts will be used by students to develop the "online edition" of The Summit beginning in Spring 2007. These computers will need to be upgraded as technological advances permit a merger of print with visual and audio streaming over the next three years. We will start thinking now about the type and size of servers required to handle new media’s demand for storage memory, speed and increased public access, and investigate networking systems required for data exchange, integration with other media and storage of digital info.
Non-instructional support operations - Support operations require the MediaCom engineer to integrate and train on new test, measurement, and maintenance equipment consistent with digital Standard Definition television technology. MediaCom faculty computers need upgrades to handle audio/video/graphic and Web applications. Journalism will identify and occupy suitable workspace for student editors and managers of the Summit. Infrastructure for digital access and distribution will be integrated and tested .
The Media Communications curriculum will be refined to include and reflect the changes in our conversion from analog processes and analog equipment to digital processes and digital equipment. The curriculum will adapt to teaching content consistent with the new 16 by 9 aspect ratio of digital television equipment formats.
Action to Meet Objective
1) Purchase ten (10) Adobe Premiere Pro HD editing software
2) Upgrade existing Adobe Photoshop licenses from synergy lab
3) Purchase one (1) high quality DVD player w/SVHS output for rm. 257
4) Purchase one (1) Pro-cyc corner cove seamless background for TV studio
5) Upgrade Digital Automation software for radio
6) Acquire digital media storage unit for radio
7) Purchase 1 6ft. by 4 ft. awards case for MCom entryway
8) Purchase six (6) 19in flat screen LCD multi-input monitors for FCP editing
9) Purchase 6 Digi- 002 Audio software for audio post
10) Purchase 6 computers for audio Digi post-production
11) Acquire 1 high definition (HDV) digital camera for field shooting at entry level
12) Purchase 10 Apple Cinema 19 in. LCD monitors. Apple Digital editors require video monitoring devices to display 16 by 9 digital images.
13) Acquire 3 additional i-Macs for replacement of oldest units for FCP editing .
14) Purchase 3 additional Final Cut Pro HD software for Apple editing stations
15) Purchase 8 microphones (4 radio & 4 audio post)
16) Purchase 12 sets of headphones (2 radio & 10 video)
17) Upgrade 2 Digi002 software for radio
18) Acquire one (1) digital Fro-A TBC time base corrector for transfer station.
19) Replace two (2) faculty computers to at least Pentium IV (enhanced) level.
20) Purchase one High Definition Video (HDV) playback and record VCR.
21) Purchase two (2) DC field microphone mixers for video production
22) Purchase three (3) 19 in. LCD multi-format input monitors for edit stations
23) Purchase newspaper layout software for PC computers
24) Purchase 2 10MP digital still cameras for newspaper publications
25) Purchase 1 high quality photo printer for newspaper
26) Purchase 2 portable digital field recording devices for newspaper
27) Acquire one faculty Adobe Premiere PC edit computer w/ software
28) Purchase five Sony DSR-11 video recorders ( 3 Apple stations + 2 AVIO stations)
29) Purchase two Samsung DVD recorders for existing AVIO work stations.
Support Staff Impact
Training faculty & staff in new digital hardware & software.
Year 2 (2008-2009)
To complete evaluation and integration of new equipment and systems in the new building. To establish equipment and systems that provide basic instruction in accordance with college, professional industry and university standards Continue new equipment installation.
Television Production Centers - Television production will upgrade any remaining analog production technology with replacement digital equipment for the studio system. We will maintain the AVIO non-linear edit systems as long as they continue to function without undue maintenance. We will acquire additional Final Cut Pro Machines, LCD monitors and software. We will install Adobe Premier on a PC platform in the new facility for digital post production editing and other lab uses such as script writing and acquire additional units. We will move 7 existing widescreen LCD monitors with 7 multi-input converters from the Apple Lab to the PC Lab.
Audio Recording and Post-Production labs – Audio will convert any remaining audio analog post-production labs to digital operation. We will provide high-quality microphones and digital storage systems for student projects and faculty needs.
Radio Production and KGFN air operations – Radio Production seeks to replace any remaining analog processing and dissemination equipment with digital equipment.
Journalism and Summit Newspaper operations – The computers and technology purchased for digital arts will be used by students to develop the "online edition" of The Summit. These computer software will need to be upgraded over the next three years. We will design and define the type and size of servers required to handle new media’s demand for storage memory, speed and increased public access, and networking systems required for data exchange, integration with other media and storage of digital info in the Media Communications Digital Arts Facility.
Non-instructional support operations - Upgrade or purchase additional test, measurement, and maintenance equipment consistent with digital Standard Definition television technology. Investigate requirements for High Definition Video (HDV) equipment for use in field production. Faculty computers need upgrades to handle new audio, video, graphic, and Web applications. Infrastructure for digital access, broadband video and data exchange networks and new storage and transmission technologies will be tested and evaluated in the new facility.
Action to Meet Objective
1. Upgrade two (2) faculty computers to level for multi-media use.
2. Purchase one High Definition Video HDV playback /record VCR for studio.
3. Purchase one High Definition Video tapeless video flash recorder for field use.
4. Replace one (1) time base corrector with digital TBC for TV production.
5. Purchase 1 high definition (HDV) digital camera for field shoots at 200 level
6. Acquire two High Definition (HDV) tapeless hard-drive record system for field production at 200 level- ( 2 laptop computers and software).
7. Upgrade engineering router to full Serial Digital Interface status
8. Purchase 2 digital audio player/recorders for audio production
9. Purchase Pathfire CNN news source encoding system for radio
10. Upgrade 5 computers for radio
11. Acquire 2 computers for engineering
12. Acquire computer server to network newspaper computer workstations
13. Acquire computer for newspaper Ad processing
14. Purchase 5 printer/copiers for faculty/staff offices
15. Acquire 11 Digi- 002 software upgrades for audio post-production
16. Purchase 15 sets of headphones for audio post
17. acquire 5 LCD flat-screen monitors for radio
18. Purchase five (5) Adobe Premiere edit computers w/ monitors
19. Purchase eight (8) 19 in LCD widescreen multi-input monitors
20. Purchase five (5) Adobe Premiere Pro HD software
21. Purchase 12 sets of headphones (2 radio & 10 video)
22. Purchase four (4) lav microphones for audio/ video students.
23. Purchase 2 Keno-flow cool soft-light packages for TV studio.
24. Purchase (1) digital editing dubbing multi-bridge station.
25. Purchase five (4) Samsung DVD recorders for digital recording.
26. Purchase six (6) replacement studio fresnel lights
27. Purchase two (2) DC field microphone mixers for video production
28. Acquire one news desk console for suitable for four anchor-persons.
Support Staff Impact
1) Training for faculty & staff in digital technology is required. 2) Part-time Engineering Tech is required to extend student lab hours.
Year 3 (2009-2010)
To maintain up to date equipment according to professional industry and university standards and continue evaluation of the new facility and its’ equipment.
Television Production Centers - We will install Adobe Premier on existing PC platforms in the new facility for digital post production editing and other lab uses such as script writing and we will acquire additional units to bring the lab up to intended size of 20 units.
Replace the video production special effects mixing board (video switcher) for TV studio production. Add additional post-production equipment and software for the PC platform. Establish instructor workstation and utility racks for import, export and dubbing functions on five stations- (one cross format station and 4 import/export sites tied to a central server on a LAN. Upgrade site license for 21 stations of Adobe Premier HD Pro. Investigate and decide on High Definition Video equipment to prepare for complete industry changeover in early 2009.
Audio Recording and Post-Production labs – Acquire additional digital recording equipment and computers.
Radio Production and KGFN air operations – Upgrade processing and dissemination equipment with digital equipment to incorporate the possibility of on-air transmission at low-power status to accompany its internet transmission. This would include media players, audio consoles, media content, computers and computer software which pertain to radio station operations. Acquire MPEG4 systems for reception of CNN news.
Journalism and Summit Newspaper operations - Upgrade computers, cameras and related support equipment to digital standard(s) in order to keep pace with industry technology. We also need to make sure servers are in place, within the department and the district, to handle demands of memory, speed and public access by internet distribution.
Non-instructional support operations - Upgrade and purchase new digital test, measurement, and maintenance equipment consistent with digital television, radio and audio technology. Faculty computers need upgrades to handle new audio/video/graphic and Web applications.
Action to Meet Objective
1. Purchase five (5) Final Cut Pro HD software license for Apple edit stations
2. Purchase five (5) Apple i-Mac computers for video editing
3. Upgrade routing switcher to full SDI operation.
4. Replace existing Video SEG with new SDI digital video switcher
5. Purchase 4 new media player/recorders for radio
6. Acquire new media server for streaming radio signal
7. Purchase 12 sets of headphones (2 radio & 10 video)
8. Upgrade 17 Digi-002 software (2 radio & 15 audio post)
9. Purchase digital/analog hybrid audio mixing board for audio studio
10. Purchase 4 digital audio player/recorders for audio production
11. Replace one (1) time base corrector for digital TV studio production.
12. Purchase 10 sets of headphones for audio post- production.
13. Purchase 10 sets of headphones for video post- production.
14. Replace TV studio 5 in. LCD monitors with 9 in 16x9 LCD monitors.
15. Purchase remote Marti system with license
16. Acquire 2 computers for engineering
17. Purchase 2 Keno-flow cool soft-light packages for TV studio.
18. Purchase 4 Desisti 3 in fresnel lights for TV studio.
19. Purchase 4 Desisti 6 in fresnel lights for TV studio.
20. Purchase 2 new printer/copier/ fax machines for engineering
21. Purchase 2 terra-byte hard drive server w/ software for LAN and media storage
22. Purchase 3 dynamic microphones
23. Purchase 3 mic arms
24. Upgrade newspaper layout software
25. Replace newspaper light boards.
Support Staff Impact
1) Additional training for faculty in new digital technology required.
2) A second engineer (part or full-time) is required for installation & maintenance.